TechCircus is an independent company that organizes large-scale UX conferences, producing educational events for the digital design, product, and UX community. They work with global clients, agencies, and organizations to connect industry leaders in the digital market, ensuring high-quality educational events, training, and content for professional growth.
As a creative lead at TechCircus, I played a pivotal role in four major events. The BAD Conference brought together leading UX psychologists and researchers to discuss the integration of behavioral psychology into user research and design, creating a platform for dialogue on human-centric design.
I also contributed to the success of the Ecom Design Summit and FinTech Design Summit, held in London and New York, respectively. These summits addressed industry-specific challenges and innovations in design, providing attendees with valuable insights and knowledge.
Additionally, I oversaw the branding efforts for HX Live, a premier conference focused on mastering UX. Participants had the opportunity to learn from industry experts and gain practical skills to elevate their careers. The conference emphasized current methodologies and future trends in UX design, fostering learning, networking, and personal growth.
For these events, I curated branding, B2B communications with sponsors and speakers, social media presence, and website design. My designs and strategies led to high engagement and successful partnerships, despite some events transitioning online due to COVID-19. My creative direction ensured the continuity and quality of these events, even in challenging circumstances.